The new business model will begin on Augand will be made available to developers who register by providing their account details in their partner dashboard. The same business model will apply to Shopify’s Theme Store, which opens to developer submissions July 15.Īs the two stores are separate entities, the $1 million revenue share metric applies to each store individually. That means developers will pay 15% only on revenue they make that’s over the $1 million mark. And when Shopify’s revenue share kicks in, it will now only be 15% of “marginal” revenue. This benchmark will also reset annually, giving developers - and, particularly those on the cusp of $1 million - more earning potential. Now, Shopify says it will drop its commissions on app developer revenue to 0%, down from 20%, for developers who make less than $1 million annually on its platform. Today, there are over 6,000 publicly available apps across the Shopify App Store, and on average, a merchant will use around six apps to run their business. Shopify says its app developer partners earned $233 million in 2020 alone, more than 20 combined - an increase that can likely be attributed, in part, to the COVID-19 pandemic and the rapid shift to e-commerce that resulted.
The news was announced today alongside a host of other developer-related news and updates for the Shopify platform at the company’s Unite 2021 Conference, including updates to Checkout, APIs, developer tooling and frameworks, among other things.
Following similar moves by Apple, Google, and more recently Amazon, among others, e-commerce platform Shopify announced today it’s also lowering its cut of developer revenue across its app marketplace, the Shopify App Store, as well as the new Shopify Theme Store.
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